Univ. of Iowa Online, M.A. in Strategic Communication

University of Iowa,
School of Journalism & Mass Communication,
100 Adler Journalism Bldg.,
Iowa City IA 52242-2004,

T: (319) 335-3486,

The MA in Strategic Communication stresses a foundation of principles to be applied to platforms that continue to emerge, using the latest technology to teach the latest technology. The program emphasizes clear, concise, powerful communication, focused on a specific message and targeted to a specific audience, recognizing that the tone of the message and the target audience may change depending on the specific medium employed. Foundation courses emphasize core professional principles and concerns (communication, leadership, social media and new technologies and venues) with the program giving students the option to focus on their specific career aspirations through elective courses.